Thursday, January 22, 2009

OoHA Goes National

I almost forgot to post this bit of news. Featured in the February issue of Art Calendar is an interesting article about renewed interest in artists salons. It's authored by art marketing maven Alyson B. Stanfield of and includes a portrait of our salon, Out of Hand Artists. We've gone national!

artist salontop, l. to r.: Carlynne Hershberger, Kelli Money Huff, Jessica Miller, moi, Mary Verrandeaux, Moe Hahn. bottom: Lorna L. Effler, Nancy Moskovitz, Merrill Anderson, Margaret Watts, Jackie Shindehette

Alyson provides structured guidelines to assist artists in organizing a salon and starting the conversation regarding marketing and business. The plan is available free at Of course I highly recommend it - we're entering our third year together. Our salon has evolved into a strong group of professional artists who network and support each other in every imaginable manner. The exchange of ideas is priceless. Our vision:

We are dedicated to elevating the value of art and artists by recognizing our work as a business and ourselves as entrepreneurs.

I thought about organizing a salon for two years. My advice is do not take that long! Reach out and make friends with other artists. You don't have to always be alone in the studio.

"I'll lean on you and you lean on me and we'll be okay." - Dave Matthews Band

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